Maui County at-a-glance

Resident Population

164,754 (2020 Census)

Land Area

1,161.5 square miles
(2,398 square miles including water)

Labor force

82,023 (April 2025)

Median Household Income

$83,691

County Seat

Wailuku, Maui

Maui County spans five islands—Maui, Molokaʻi, Lānaʻi, Kahoʻolawe, and Molokini—and is the second largest county in Hawaiʻi by land area. With three populated islands, the county is home to diverse communities, unique geographies, and a shared commitment to building a resilient and sustainable future.

The region’s economy has long been anchored in tourism, construction, and agriculture, but it is also home to emerging sectors in technology, renewable energy, health care, and education. Maui County leaders are focused on strengthening infrastructure, investing in the next generation of workers, and supporting businesses of all sizes across all islands.

Driven by its deep cultural roots and community values, Maui County is taking bold steps to diversify its economy, enhance workforce readiness, and promote innovation—while ensuring that development aligns with the character and values of each island. For residents, investors, entrepreneurs, and decision-makers, the County offers both opportunity and a sense of purpose.


Explore the Islands

Maui County Economy

The County of Maui Comprehensive Economic Development Strategy (2022) offers an in-depth look at Maui Nui’s economic drivers, challenges, opportunities, priorities, and strategies. Developed with extensive input from hundreds of community members representing a diverse range of communities and sectors, the report outlines an economic roadmap for Maui Nui across multiple economic and geographic clusters.

Learn More